- From www.edx.org
Retail Fundamentals
- Self-paced
- Free Access
- Fee-based Certificate
- 4 Sequences
- Intermediate Level
Course details
Syllabus
Week 1: Demand Forecasting
- Introduction to Forecasting
- Forecasting With History
- Forecasting Without History
- Measuring Uncertainty
- Forecasting Aggregation and Lead Time
- Common Pitfalls in Forecasting
Week 2: Inventory Management
- Retailers as Inventory Managers
- Drivers and Cost of Inventory
- Balancing Ordering and Holding Costs
- Selling Under Uncertainty: The Newsvendor Model
- Safety Inventories
Week 3: Assortment Planning
- Introduction to Assortment Planning
- Breath and Basket Effect
- Depth and Category Management
- Variety Trade Offs
- Customer's Assortment Perception
Week 4: Pricing Decisions
- Introduction to Pricing Decisions
- Setting Retail Prices
- The Right Price
- Promotions and Discounts
- Price Perception
Prerequisite
Basic undergraduate mathematics
Instructors
Santiago Gallino
Assistant Professor of Business Administration, Tuck School of Business
Dartmouth College
Antonio Moreno-Garcia
Associate Professor of Operations
Kellogg School of Management
Editor
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