Introducción al crowdfunding

Introducción al crowdfunding

Course
es
Spanish
12 h
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Source
  • From www.edx.org
Conditions
  • Self-paced
  • Free Access
  • Fee-based Certificate
More info
  • 4 Sequences
  • Introductive Level

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Course details

Syllabus

Módulo 1. ¿Qué es crowdfunding?

  • 1.1 Nuevas formas de interacción social
  • 1.2 Alternativas de financiamiento para emprendedores
  • 1.3 ¿Qué es crowdfunding?
  • 1.4 Análisis y perspectivas
  • Test módulo 1
  • Conclusión del módulo

Módulo 2. Modelos de crowdfunding

  • 2.1 Crowdfunding de donaciones
  • 2.2 Crowdfunding de recompensas
  • 2.3 Crowdfunding de préstamos
  • 2.4 Crowdfunding de acciones
  • Test módulo 2
  • Conclusión del módulo

Módulo 3. ¿Cómo crear una campaña de crowdfunding?

  • 3.1 Descripción del producto o servicio
  • 3.2 Realizar un video de alta calidad
  • 3.3 Establecer recompensas
  • 3.4 Promoción de la campaña
  • Test módulo 3
  • Conclusión del módulo

Módulo 4. ¿Cómo invertir en crowdfunding?

  • 1.1 Tipos de plataforma
  • 1.2 Tipos de beneficios
  • 1.3 Ganando dinero con crowdfunding
  • 1.4 ¿Cómo decider si es momento de invertir?
  • Test módulo 4
  • Conclusión del módulo

Prerequisite

  • Conocimientos básicos de finanzas
  • Preparatoria/bachillerato concluido

Instructors

Pilar Madrazo-Lemarroy
PhD professor
Universidad Anáhuac México

Rogelio Castillo Aguilera
PhD professor
Universidad Anáhuac México

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