Action-Driven Business Plan: From the ‘Classroom’ to the World

Action-Driven Business Plan: From the ‘Classroom’ to the World

Course
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English
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Source
  • From www.coursera.org
Conditions
  • Self-paced
  • Free Access
  • Fee-based Certificate
More info
  • 6 Sequences
  • Introductive Level
  • Subtitles in Romanian

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Course details

Syllabus

  • Week 1 - Welcome & Make a Plan
    Create a completed non-business plan (a series of actions each of which moves your idea toward implementation), including a list of the activities to be undertaken, with degrees of importance (scale of 1 to 3, where 1 is ‘most important’).
  • Week 2 - Zoom Out
    Write a diary: recording conversations, data, insights, day by day, gleaned from a variety of sources, by face-to-face chats, email, Web searches, etc.
  • Week 3 - Zoom In
    A revision of the original product or service idea, in light of information gathered in the Zoom Out process
  • Week 4 - Shape the Business Design - part 1
    Begin to design the business or organization that will successfully implement your creative idea. Prepare an activity map.
  • Week 5 - Shape the Business Design - part 2
    Prepare an initial cash flow statement, showing money flowing out (operations; capital) and flowing in. Estimate your capital needs realistically. Prepare a bootstrapping option (self financing). Prepare a risk map.
  • Week 6 - Write a Business Plan
    Prepare a business plan comprising five sections: The Need; The Product; Unique Features; The Market; Future Developments. Include a Gantt chart (project plan – detailed activities and starting and ending dates); and a project budget. Prepare an effective ...

Prerequisite

None.

Instructors

Prof. (Emeritus) Shlomo Maital
Prof. Shlomo Maital Sr. Research Fellow, S. Neaman Institute, Technion
Industrial Engineering

Editor

The Technion – Israel Institute of Technology is one of the world's top science and technology research universities. The Technion was founded in 1912 and its main campus is located in Haifa, Israel

Platform

Coursera is a digital company offering massive open online course founded by computer teachers Andrew Ng and Daphne Koller Stanford University, located in Mountain View, California. 

Coursera works with top universities and organizations to make some of their courses available online, and offers courses in many subjects, including: physics, engineering, humanities, medicine, biology, social sciences, mathematics, business, computer science, digital marketing, data science, and other subjects.

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