- De www.futurelearn.com
Get Started With Digital Marketing
- 2 sequências
- Introductive Level
- Começa em 16 maio 2021
- Termina em 30 maio 2021
Detalhes do curso
Programa de Estudos
- Defining digital marketing, its key digital channels, and various presences
- Understanding digital marketing environment from macro and micro perspectives
- The online consumers: the impact of digital technology on consumer behavior
- The value and challenges of digital marketing for business development
Pré-requisito
This course is designed for anyone interested in learning more about the value of digital marketing.
It may be of particular interest to business managers with a professional or personal interest in managing and implementing digital marketing that contributes to the success of their organisation.
The course is suitable for those with a background in business (corporate or private) or those with relevant work experience.
Editor
A Universidade de Coventry é uma universidade britânica pós-1992 situada em Coventry, Inglaterra, Reino Unido. A universidade, que tem cerca de 17.000 estudantes, é particularmente forte nos domínios da engenharia e do design automóvel.
Plataforma
FutureLearn est une plate-forme d'apprentissage proposant des formations en ligne ouvertes à tous (MOOC)
Fondée en Décembre 2012, la société est entièrement détenue par l'Open University à Milton Keynes, en Angleterre.
Elle est la 1ère plateforme offrant des MOOC au Royaume-Uni, avec à son actif plus d'une cinquantaine d'universités partenaires provenant du Royaume Uni mais aussi du reste du monde.
FutureLearn se différencie également par des partenariats avec des entités non-universitaires comme le British Museum, le British Council, la British Library et la national Film and Television School.