Services Marketing - Selling the Invisible (OpenLearning)
list 3个序列
assignment 等级:入门
chat_bubble_outline 语言 : 英语
card_giftcard 5.4点
想在贵公司分享这个MOOC吗?
My Mooc
For Business
- /5
评论
0 条点评

关键信息

credit_card 免费进入
timer 总共9个小时

关于内容

How do you market a service when there is no car to test drive, no shoes to try on, no computer to take home or book to read? Services marketing is different from traditional product marketing and this course will introduce you to the distinctive characteristics of services and how they affect both customer behaviour and marketing strategy.

more_horiz 查看更多
more_horiz 收起
record_voice_over

教师

Yes, Statement of Accomplishment (Free)
你是这个MOOC的设计者?
您对这门课的评价是 ?
内容
0/5
平台
0/5
动画
0/5