Harnessing the Power Of Data: Introduction to Data-Driven Decision-Making
date_range 开始2020年10月26日
event_note 结束于2020年11月29日
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assignment 等级:入门
chat_bubble_outline 语言 : 英语
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关于内容

Enhance your management skills and learn how to critique data sources and information to make informed business decisions with Coventry University’s online course.

Informed management decision-making comes from clearly distinguishing between data, information, knowledge and their sources.

On this course, you’ll have the opportunity to explore how to evaluate different sources of data and information and acquire knowledge from them.

You’ll explore various research techniques and critique the role of statistics in making decisions as a manager.

By having the chance to enhance your understanding of the basis of robust information, the course aims to help you become more critical of sources of data before making significant decisions.

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前提

This course is suitable for junior and middle managers seeking the opportunity to improve their understanding of data in order to help to potentially progress in their careers.

It will also prove useful for entrepreneurs looking for the chance to equip themselves with a range of skills to run a business.

This course is applicable across a variety of roles, sectors, and geographies.

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课程大纲

Data, information and knowledge

  • What is data, information and knowledge?
  • Why data management is important in business analytics
  • Input, processing and output

Research techniques

  • Data analysis techniques
  • The differences between qualitative and quantitative data
  • Key factors to consider when preparing quantitative or qualitative data for analysis

The role of statistics in management decision-making

  • The principles behind measurement and statistical analysis
  • Managing and presenting data
  • Enhancing management decision-making in the digital firm
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教师

Geoffrey Proudlock
Geoffrey Proudlock BA(Hons), MSc, CMgr FCMI, FHEA, FCIH - head of curriculum - business, law and creative Industries

lare Garrick
Clare Garrick BA,(Hons), MA, FHEA, CMgr MCMI – business course leader. Coventry University Scarborough

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内容设计师

Université de Coventry

L'université de Coventry (en anglais : Coventry University) est une université britannique dite post-1992 située à Coventry en Angleterre, Royaume-Uni. L'université, qui accueille environ 17 000 étudiants se démarque particulièrement dans le domaine de l'ingéniérie et du design automobile.

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平台

Futurelearn

FutureLearn est une plate-forme d'apprentissage proposant des formations en ligne ouvertes à tous (MOOC)

Fondée en Décembre 2012, la société est entièrement détenue par l'Open University à Milton Keynes, en Angleterre.

Elle est la 1ère plateforme offrant des MOOC au Royaume-Uni, avec à son actif plus d'une cinquantaine d'universités partenaires provenant du Royaume Uni mais aussi du reste du monde.

FutureLearn se différencie également par des partenariats avec des entités non-universitaires comme le British Museum, le British Council, la British Library et la national Film and Television School.

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