Copywriting: Improve User Experience One Word at a Time

课程
en
英语
6 时
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来源
  • 来自open.sap.com
状况
  • 自定进度
  • 免费获取
更多信息
  • 4 序列
  • 等级 介绍

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课程详情

教学大纲

In this course, you’ll learn why copy is so important for your users’ experience and how copywriting fits into the design-led development process. Domain experts provide insights and best practices, and by participating in the exercises, you’ll get practical experience in writing copy.

In This Course, You Will:

  • Gain an understanding of the term copywriting and how it fits into the design-led development process
  • Discover the importance of writing effective and compelling copy in your software
  • Get the basics of copywriting, including using natural language to speak with your audience
  • Understand the importance of terminology
  • Learn best practices and tips for writing copy, and practice those skills with weekly exercises
  • See how the copywriting process is implemented in SAP projects like Fiori

先决条件

没有。

讲师

Heather Halter
User Assistance Development Manager, SAP

Heather Halter has been a manager in the SAP central UA team for over 10 years. With almost 20 years in the software business, Heather has led global teams of UA and UX professionals in the transformation of information design.

She enjoys leading projects that help simplify and enhance the user experience, always keeping the user at the heart of the solution.

And :

  • Andrea Anderson
  • Bill Beard
  • Sam Yen
  • Doug Savage
  • Crystal Ngai
  • Sophia Marx
  • Leslie MacKay
  • Kieran Turley
  • Susanne Wilding
  • Sandra Chinoporos
  • Elaina Williamson

编辑

OpenSAP propose des cours MOOC (Massive Open Online Courses) à toutes les personnes désireuses de se former aux dernières innovations de SAP et d'apprendre à survivre dans l'économie numérique. Les cours openSAP Enterprise MOOC reprennent les concepts éprouvés des salles de classe, y compris la ludification, et les forums de discussion pour interagir avec des pairs et experts, dans un format en ligne.

平台

OpenSAP propose des cours MOOC (Massive Open Online Courses) à toutes les personnes désireuses de se former aux dernières innovations de SAP et d'apprendre à survivre dans l'économie numérique. Les cours openSAP Enterprise MOOC reprennent les concepts éprouvés des salles de classe, y compris la ludification, et les forums de discussion pour interagir avec des pairs et experts, dans un format en ligne.

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