- 来自www.coursera.org
课程详情
教学大纲
Module 1 - Brand purpose & experience
Module 2 - Brand design & delivery
Module 3 - Brand leadership & alignment
Module 4 - Brand practices & engagement
Module 5 - Brand metrics & returns
Module 2 - Brand design & delivery
Module 3 - Brand leadership & alignment
Module 4 - Brand practices & engagement
Module 5 - Brand metrics & returns
The week before the course officially starts, we'll have a soft launch with a taster video and activity.
先决条件
没有。
讲师
Nader Tavassoli
Professor of Marketing
London Business School
编辑
The University of London is a federal University which includes 17 world leading Colleges. Our International Programmes were founded in 1858 and have enriched the lives of thousands of students, delivering high quality University of London degrees wherever our students are across the globe. Our alumni include 7 Nobel Prize winners. Today, we are a global leader in distance and flexible study, offering degree programmes to over 50,000 students in over 180 countries. To find out more about studying for one of our degrees where you are, search for 'London International'.
平台
Coursera是一家数字公司,提供由位于加利福尼亚州山景城的计算机教师Andrew Ng和达芙妮科勒斯坦福大学创建的大型开放式在线课程。
Coursera与顶尖大学和组织合作,在线提供一些课程,并提供许多科目的课程,包括:物理,工程,人文,医学,生物学,社会科学,数学,商业,计算机科学,数字营销,数据科学 和其他科目。
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