Advanced Business Strategy

Advanced Business Strategy

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  • 来自www.coursera.org
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你无法访问存档的 讲座

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课程详情

教学大纲

  • Week 1 - Dynamic Strategy
    Studebaker, Remington, Sears, Kodak. Companies that were leaders in their time but failed to adapt to change. In this module, we'll explore the impact of disruptive innovations and how companies can navigate these changes, evolve over time, and avoid the pitfa...
  • Week 2 - International Strategy
    Welcome! Industry and firm globalization has taken off in the past few decades. Firms can realize great gains by moving into foreign markets, but they only do so if they act strategically. In this module, we'll discuss the rise of globalization and explore two...
  • Week 3 - Diversification Strategy
    Corporate strategy is often a question of diversification. How can firms leverage their current position across markets to build profits? In this module, we'll discuss firm scope and the financial, operational, and strategic reasons to expand and diversify. We...
  • Week 4 - Stakeholder Strategy
    How can a firm's values add value to the firm? Stakeholder management is a way of thinking about ethical considerations impacting an organization's strategy. In this module, we'll discuss how effective business strategy considers the impact of a firm's decisio...

先决条件

没有。

讲师

Michael Lenox
Senior Associate Dean and Chief Strategy Officer
Darden School of Business

Jared Harris
Samuel L. Slover Research Chair in Business Administration
Darden School of Business

编辑

弗吉尼亚大学(University of Virginia,又称 UVA、UVa、Virginia)位于美国东海岸的弗吉尼亚州夏洛茨维尔市。自 1987 年以来,它还被联合国教科文组织列为世界遗产。该校由《独立宣言》的作者、美国第三任总统托马斯-杰斐逊于 1819 年创建。

弗吉尼亚大学是一所著名的公立高等学府,隶属于 Universitas 21 网络。弗吉尼亚大学一直名列美国大学排行榜前 25 位,也是 "公立常春藤 "大学网络的成员,该网络由美国最好的公立大学组成,其教育水平可与常春藤盟校媲美。

平台

Coursera是一家数字公司,提供由位于加利福尼亚州山景城的计算机教师Andrew Ng和达芙妮科勒斯坦福大学创建的大型开放式在线课程。

Coursera与顶尖大学和组织合作,在线提供一些课程,并提供许多科目的课程,包括:物理,工程,人文,医学,生物学,社会科学,数学,商业,计算机科学,数字营销,数据科学 和其他科目。

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