Action-Driven Business Plan: From the ‘Classroom’ to the World

课程

英语

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6 序列
等级介绍
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课程详情

教学大纲

Week 1 - Welcome & Make a Plan
Create a completed non-business plan (a series of actions each of which moves your idea toward implementation), including a list of the activities to be undertaken, with degrees of importance (scale of 1 to 3, where 1 is ‘most important’).
Week 2 - Zoom Out
Write a diary: recording conversations, data, insights, day by day, gleaned from a variety of sources, by face-to-face chats, email, Web searches, etc.
Week 3 - Zoom In
A revision of the original product or service idea, in light of information gathered in the Zoom Out process
Week 4 - Shape the Business Design - part 1
Begin to design the business or organization that will successfully implement your creative idea. Prepare an activity map.
Week 5 - Shape the Business Design - part 2
Prepare an initial cash flow statement, showing money flowing out (operations; capital) and flowing in. Estimate your capital needs realistically. Prepare a bootstrapping option (self financing). Prepare a risk map.
Week 6 - Write a Business Plan
Prepare a business plan comprising five sections: The Need; The Product; Unique Features; The Market; Future Developments. Include a Gantt chart (project plan – detailed activities and starting and ending dates); and a project budget. Prepare an effective ...

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讲师

Prof. (Emeritus) Shlomo Maital
Prof. Shlomo Maital Sr. Research Fellow, S. Neaman Institute, Technion
Industrial Engineering

编辑

The Technion – Israel Institute of Technology is one of the world's top science and technology research universities. The Technion was founded in 1912 and its main campus is located in Haifa, Israel