- From www.coursera.org
Digital Business Models
- Self-paced
- Free Access
- Fee-based Certificate
- 4 Sequences
- Introductive Level
Course details
Syllabus
- Week 1 - Introduction to Digital Business Models
The first module will introduce the concept of digital business models. Digital business models will be used as a tool to explain the rise of internet mega brands and how companies can innovate in the digital era. - Week 2 - How Internet companies use digital business models
The module builds on the concept of the Digital Business Models to analyze how Apple, Google, Facebook, Amazon and several other internet-era incumbents are using digital business models to create, deliver, capture and defend value. The module ends with an int... - Week 3 - Developers as the new Decision Makers
In this module we‘ll discuss how and why developers are emerging as the new decision makers. - Week 4 - Developers as the Engine of Digital Business Models
In this module we‘ll discuss how developers are the engine of Digital Business Models and how companies from Amazon to Walgreens are working with developers to create, deliver, capture and defend value.
Prerequisite
None.
Instructors
Andreas Constantinou
Adjunct Professor
Department of Informatics
Editor
Lund University was founded in 1666 and for a number of years has been ranked among the world’s top 100 universities. The University has 47 700 students and 7 500 staff based in Lund, Sweden. We are united in our efforts to understand, explain and improve our world and the human condition.
Platform
Coursera - это цифровая компания, предлагающая массовые открытые онлайн-курсы, основанные учителями компьютеров Эндрю Нгом и Стэнфордским университетом Дафни Коллер, расположенные в Маунтин-Вью, штат Калифорния.
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