Business English: Capstone Project

Business English: Capstone Project

МООК
en
Английский
21 h
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Source
  • From www.coursera.org
Conditions
  • Self-paced
  • Free Access
  • Fee-based Certificate
More info
  • 7 Sequences
  • Intermediate Level

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Course details

Syllabus

  • Week 1 - Week 1: Introduction to Capstone Project
    In Week 1, we will review some of the content from previous Business English courses. We will also introduce what you need to do to finish the Capstone project.
  • Week 2 - Week 2: Describing Company and Product or Service
    In Week 2, you will review how to describe a product or service, how to introduce yourself in networking, and complete a peer review assignment.
  • Week 3 - Week 3: Business Plans
    In Week 3, we will review business plans and then introduce you to the concept of a mini-business plan for your final project.
  • Week 4 - Week 4: Marketing Ideas
    In Week 4, you will go over marketing ideas financial vocabulary, and review lectures on making presentations.
  • Week 5 - Week 5: Being Persuasive
    In Week 5, we will review lectures on being persuasive and you will complete a rough raft of your mini business plan.
  • Week 6 - Week 6: Short Pitch and Rough Presentation
    In Week 6, you will get an introduction to making short pitches and presentations and then review examples before making your first practice pitch. You will also be given a chance to review past lectures on presentations.
  • Week 7 - Week 7: Final Mini Business Plan and Presentation
    In your final week of Capstone, you will polish your final mini business plan and presentation. You will review and be reviewed by your colleagues for your certificate.

Prerequisite

None.

Instructors

Richard Moore
Extension Lecturer, International & English Language Programs
UW Educational Outreach

Editor

L'Université de Washington est une université publique de recherche à Seattle , Washington. Fondée le 4 novembre 1861 sous le nom de Territorial University, Washington est l'une des plus anciennes universités de la côte ouest, il a été établi à Seattle environ une décennie après la fondation de la ville.

L'université possède un campus principal de 703 acres situé dans le quartier universitaire de la ville , ainsi que des campus à Tacoma et Bothell. Dans l'ensemble, UW comprend plus de 500 bâtiments et plus de 20 millions de pieds carrés bruts d'espace, y compris l'un des plus grands systèmes de bibliothèques au monde avec plus de 26 bibliothèques universitaires, centres d'art, musées, laboratoires, amphithéâtres et stades.

Washington est l'institution phare des six universités publiques de l'État de Washington. Il est connu pour sa recherche médicale, technique et scientifique.

Platform

Coursera - это цифровая компания, предлагающая массовые открытые онлайн-курсы, основанные учителями компьютеров Эндрю Нгом и Стэнфордским университетом Дафни Коллер, расположенные в Маунтин-Вью, штат Калифорния.

Coursera работает с ведущими университетами и организациями, чтобы сделать некоторые из своих курсов доступными в Интернете, и предлагает курсы по многим предметам, включая: физику, инженерию, гуманитарные науки, медицину, биологию, социальные науки, математику, бизнес, информатику, цифровой маркетинг, науку о данных и другие предметы.

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