Apply metrics to design decisions

Name: Apply metrics to design decisions
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Author: OpenClassrooms

МООК

Английский

10 h

Source

From openclassrooms.com

Conditions

Self-paced
Free Access
Fee-based Certificate

More info

2 Sequences
Intermediate Level

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Course details

Syllabus

Part 1 - Apply metrics to uncover UX problems
1. Understand the value of quantitative and qualitative data
2. Decide which metrics to collect
3. Use Google Analytics or other BI tools to monitor user behavior
4. Measure user performance in usability testing
5. Learn about users from heat maps and scroll maps
6. A/B test to improve outcomes
7. Get some practice by using the HEART framework to determine metrics
Quiz: Think critically about metrics

Part 2 - Create simple data visualizations to communicate information
1. Tell a story though data
2. Consider your audience and context
3. Decide on an approach to present information
4. Use digital tools to visualize data
Quiz: Graphing data

Certificate

Prerequisite

To succeed in this course, we recommend you to follow these courses :

Dive Into UX design,
Conduct design and user research,
Apply psychology to design

Instructors

Anne Ditmeyer
Designer and creative consultant who writes and travels.

Editor

OpenClassrooms (anciennement le Site du Zéro ou SdZ), est un site web qui propose des cours autour de l'informatique, des sciences et de l'entrepreneuriat.

Les cours en ligne peuvent être réalisés aussi bien par l'équipe du site, des professeurs d'universités ou de grandes écoles partenaires que par ses membres.

Aujourd'hui, les cours sont disponibles dans plusieurs format : MOOC (Massive Open Online Course), texte web, e-book, livre et en vidéo. L'entreprise délivre des certifications pour certains cours, dont une reconnue par l'état, en partenariat avec IESA multimédia.

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