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Origem: www.youtube.com
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Nível: Introdutório
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Marketing
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Idioma : Inglês
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LinkedIn Marketing Solutions
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Publicado em 10 de maio de 2015
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4 pontos
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Sobre o conteúdo
David Edelman, Partner and Global Co-Leader of McKinsey Digital, Marketing & Sales The digital age is disrupting every area of business, including the way marketing engages and interacts with prospective clients and existing ones. Successfully adapting requires more than new strategies – it requires a complete restructuring of the marketing organization and its operations and processes.
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