Informações principais
Sobre o conteúdo
This project-centered course provides a guided opportunity for you to practice your agile development skills. Using the venture design process that frames the four courses in this Specialization, you will apply agile processes to a project of your choice or to a provided venture concept. From persona, problem scenario, and user story development to designing user testing and product launch, you’ll practice leading an agile project. You’ll finish the course with a portfolio-building design brief that demonstrates your learning and specialized skills in agile product development. To get the most out of this course, we suggest you first complete the other four courses in the Agile Development Specialization: Agile Meets Design Thinking; Running Product Design Sprints, Managing an Agile Team, Testing with Agile. By the end of this course, you'll be able to: --Formulate foundational positioning statements --Create, refine and test actionable personas --Conduct user interviews and analyze the results --Determine a 'happy path' to quickly test user stories --Run motivation and usability testing and evaluate the results As a Project Management Institute (PMI®) Registered Education Provider, the University of Virginia Darden School of Business has been approved by PMI to issue 40 professional development units (PDUs) for this course, which focuses on core competencies recognized by PMI. (Provider #2122) This course is supported by the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org.
Programa de estudos
- Week 1 - Introduction to Your Project
Welcome to this project-centered course. By completing the four prerequisite courses, you are now ready to bring together all that you have learned and apply it to develop a product from charter to user testing. To get started, read the course overview and in... - Week 2 - Develop Personas and Problem Scenarios
Welcome to Week 2. This week you'll work on getting a baseline on your personas and discovery plan. Submit this by the end of the week to get (and give) feedback to help improve your final product. If you want to accelerate your learning, go ahead and get star... - Week 3 - Complete Persona Discovery
Welcome to Week 3. This week, you'll continue working on persona development by interviewing at least three people. As you process the transcripts, look for key learnings and share these in the discussion forum, noting how these interviews impact your directio... - Week 4 - Design and Test Your Value Proposition
Welcome to Week 4! This week, you're ready work on Milestone 4: Design experiments to test your value proposition. This is an intensive--and exciting--week as you'll get to actually run your tests. Spending around 5 hours probably means just testing your exper... - Week 5 - Create Strong User Narrative
Welcome to Week 5! This week, you'll focus on creating strong user narrative, going in depth to detail out the user experience and plan atomic rewards. You'll develop epic user stories, child stories, test cases--and then put them up on the wall using sticky n... - Week 6 - Design Prototypes and Usability Test for Them
Welcome to Week 6. This week, you'll focus on developing your user test plan, exploring patterns & comparables for one user story, and then drafting at least two different concepts for that story based on alternative patterns and comparables. You'll also devel... - Week 7 - Conduct User Testing and Submit Your Full Project for Review
Welcome to week 7. This week you will conduct user testing and reflect on the results. With this accomplished, you can finalize your Venture Design Template and upload it (or a link to it) for your peers to review next week. We're excited to see these project... - Week 8 - Review Your Peers' Projects
Welcome to week 8, our final week together. Your main assignment this week is to carefully review at least three different projects. This is no small task--but please complete it promptly so that everyone can receive their Specialization Certificate on time. W...
Instrutores
Alex Cowan
Faculty & Batten Fellow
Darden School of Business
Criador do conteúdo
A Universidade da Virgínia (também conhecida como UVA, UVa, Virginia) está situada na costa leste dos Estados Unidos, em Charlottesville, Virgínia. É também Património Mundial da UNESCO desde 1987. A universidade foi fundada em 1819 por Thomas Jefferson, o autor da Declaração de Independência e o terceiro presidente americano.
A Universidade da Virgínia é uma instituição pública de ensino superior de renome que pertence à rede Universitas 21. Sempre classificada entre as 25 melhores universidades americanas, faz também parte das "Public Ivies", uma rede das melhores universidades públicas do país, que têm a reputação de oferecer um nível de ensino comparável ao das instituições da Ivy League.
Plataforma
A Coursera é uma empresa digital que oferece um curso on-line massivo e aberto, fundado pelos professores de computação Andrew Ng e Daphne Koller Stanford University, localizado em Mountain View, Califórnia.
O Coursera trabalha com as melhores universidades e organizações para disponibilizar alguns dos seus cursos on-line e oferece cursos em várias disciplinas, incluindo: física, engenharia, humanidades, medicina, biologia, ciências sociais, matemática, negócios, ciência da computação, marketing digital, ciência de dados. e outros assuntos.Cours
