link Origem: www.edx.org
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assignment Nível: Avançado
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Informações principais

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timer 15 total de horas

Sobre o conteúdo

This course is offered for students who seek advanced exposure to corporate strategy. It builds on IIMBx course “Strategic Management” which dealt with strategies for single business firms. The principal focus of this course will be the strategic issues that are faced by firms operating in more complex, multi-dimensional environments.

The course deals with:

(a) Theoretical roots of corporate strategy

(b) The impact of context on corporate strategy of businesses

(c) Exploration of the boundaries of firm

(d) Formulation of corporate strategy and appreciation of its limits.

This course provides students with the requisite combination of analytical and conceptual skills needed to grapple with the complex problems of development and execution of corporate strategy for firms that operate across industries and across national boundaries.

  • Understand and apply the important analytical approaches and frameworks that underlie the domain of corporate strategy
  • Appreciate how multi-business firms create and appropriate value through diversification, vertical integration, strategic alliances, mergers & acquisitions and globalization.
  • Learn how to manage (a) a diversified company; (b) outsourcing; (c) alliances; (d) post-merger integration and (e) a multinational firm.

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Pré-requisito

Learner should be familiar with introductory level concepts of corporate strategy; preferably completed IIMBx “Strategic Management” course or similar course from other institutes

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Programa de estudos

Week 1: Corporate Advantage

This module covers corporate advantage, synergies of a multi-business firm, costs of a multi-business firm, managing a portfolio of businesses and role of Corporate Office.

Week 2: Product Diversification

This module covers product diversification, different types of diversification, the varying motives for diversification, the performance effects of diversification and diversification in emerging economies.

Week 3: Vertical Integration

This module covers vertical integration, different types of vertical integration, the underlying motives for vertical integration, the performance effects of vertical integration and vertical integration in emerging economies.

Week 4: Geographic Diversification

This module covers geographic diversification, broad trends in geographic diversification and globalization, the underlying motives for geographic diversification, how to manage a globally diversified firm and the performance effects of geographic diversification. We will conclude with a discussion on the special issues that arise when firms from emerging economies engage in geographic diversification.

Week 5: Modes of Diversification

This module covers various modes of diversification including alliances, joint ventures, outsourcing, M&A/divestitures and internationalization.

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Instrutores

Sai Yayavaram
Professor, Strategy
Indian Institute of Management Bangalore

Srinivasan R
Professor, Strategy
Indian Institute of Management Bangalore

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Criador do conteúdo

Indian Institute of Management, Bangalore
Indian Institute of Management, Bangalore
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Plataforma

Edx

EdX est une plateforme d'apprentissage en ligne (dite FLOT ou MOOC). Elle héberge et met gratuitement à disposition des cours en ligne de niveau universitaire à travers le monde entier. Elle mène également des recherches sur l'apprentissage en ligne et la façon dont les utilisateurs utilisent celle-ci. Elle est à but non lucratif et la plateforme utilise un logiciel open source.

EdX a été fondée par le Massachusetts Institute of Technology et par l'université Harvard en mai 2012. En 2014, environ 50 écoles, associations et organisations internationales offrent ou projettent d'offrir des cours sur EdX. En juillet 2014, elle avait plus de 2,5 millions d'utilisateurs suivant plus de 200 cours en ligne.

Les deux universités américaines qui financent la plateforme ont investi 60 millions USD dans son développement. La plateforme France Université Numérique utilise la technologie openedX, supportée par Google.

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