Subsistence Marketplaces

Cours

Anglais

32 h

Source

Sur www.coursera.org

Conditions

À son rythme
Accès libre
Certificat payant

Plus d'informations

8 séquences
Niveau Introductif

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Détails du cours

Déroulé

Week 1 - Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
Week 1 - Introduction to Subsistence Marketplaces Approach
In this module you will learn about the bottom-up approach to the study of subsistence marketplaces. The module will also discuss cognitive predilections engendered by low-income and low-literacy in subsistence marketplaces.
Week 2 - Consumers and Entrepreneurs in Subsistence Marketplaces
In this module you will learn about emotions and coping behaviors in subsistence marketplaces. The module will also expose you to the life circumstances of consumers and entrepreneurs in subsistence marketplaces.
Week 3 - Exchanges and Needs in Subsistence Marketplaces
In this module you will learn about unique aspects that characterize marketplace interactions between buyers and sellers in subsistence marketplaces. You will also learn about understanding needs and markets in subsistence marketplaces.
Week 4 - Gaining Marketplaces Insights
In this module you will learn about gaining marketplace insights in subsistence marketplaces. You will also learn about environmental issues in subsistence marketplaces.
Week 5 - Identifying Needs and Generating Ideas
In this module you will learn about understanding needs in subsistence contexts. You will also learn about a structured approach to generating ideas for addressing the needs in subsistence marketplaces.
Week 6 - Evaluating Ideas and Designing Solutions
In this module you will learn about evaluating ideas and designing various aspects of the chosen solution.
Week 7 - Crafting an Enterprise Plan
In this module you will learn about how to craft a detailed enterprise plan for sustainably delivering a solution in subsistence marketplace.
Week 8 - Course Summary and Conclusion
In this module we will recapitulate some key concepts we have learned in the course and offer concluding thoughts.

Prérequis

Aucun.

Intervenants

Madhu Viswanathan
Diane and Steven N. Miller Professor in Business
Department of Business Administration

Éditeur

L’université de l’Illinois à Urbana-Champaign est fondée en 1867 (UIUC). Le campus principal de l’université de l’Illinois est situé dans les villes jumelles de Champaign et Urbana, à deux cents kilomètres au sud de Chicago.

Cette grande université est classée parmi les plus prestigieuses mondialement par divers moyens de mesure, comme le Center for World University Rankings qui la place 22ème mondialement pour la période 2020-21.

Plateforme

Coursera est une entreprise numérique proposant des formations en ligne ouverte à tous fondée par les professeurs d'informatique Andrew Ng et Daphne Koller de l'université Stanford, située à Mountain View, Californie.

Ce qui la différencie le plus des autres plateformes MOOC, c'est qu'elle travaille qu'avec les meilleures universités et organisations mondiales et diffuse leurs contenus sur le web.

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