Strategy and Sustainability

Strategy and Sustainability

Cours
en
Anglais
12 h
Ce contenu est noté 5 sur 5
Source
  • Sur www.coursera.org
Conditions
  • À son rythme
  • Accès libre
  • Certificat payant
Plus d'informations
  • 6 séquences
  • Niveau Introductif

Leurs employés apprennent chaque jour avec Edflex

  • Safran
  • Air France
  • TotalEnergies
  • Generali
Découvrir Edflex

Détails du cours

Déroulé

  • Week 1 - Course Overview & Week 1: Business & the Environment
    Welcome! Before starting today's video lectures, please have a look at the course syllabus below. In this first session, we'll explore six fundamental differences between how, in my view, CEOs and board members think about the impact of business on the environ...
  • Week 2 - Week 2 - Strategic Issues
    This session calls out the strategic issues in which environmental sustainability plays a key role, such as securing a license to operate, dealing with competition, and shaping consumer and societal perception. Learning Objectives: To dig into the different wa...
  • Week 3 - Week 3 - Strategic Options
    This session first introduces the idea of environmental sensibility which will be different for companies in different business sectors and in different parts of the world. It then develops six strategic approaches that businesses might follow according to the...
  • Week 4 - Week 4 - Environmental Interest Groups
    Part of the issue in choosing a strategy to deal with environmental issues is to fully understand the broad spectrum of environmental interest groups. This session explores how the movement took off, distinguishing between four types of groups and examining ho...
  • Week 5 - Week 5 - Differences Across Industries and Around the World
    This session explores differences across business sectors including automotive, oil & gas, fast-moving consumer goods, mining, and IT/consumer electronics. We will also contrast the situation in the United States with Europe, China, India, and Africa. Learning...
  • Week 6 - Week 6 - How to develop a sustainability strategy
    This session presents an integrated framework for working through the issues introduced in the other sessions in order to develop a strategy. This involves understanding the firm’s past and present, looking ahead with a 10–20-year time horizon; quantifying, to...

Prérequis

Aucun.

Intervenants

Mike Rosenberg
Assistant Professor
Strategic Management

Éditeur

For over fifty years, IESE, the graduate business school of the University of Navarra, has been at the forefront of management education, developing and inspiring business leaders who strive to make a deep, positive and lasting impact on the people, companies and society they serve.

Plateforme

Coursera est une entreprise numérique proposant des formations en ligne ouverte à tous fondée par les professeurs d'informatique Andrew Ng et Daphne Koller de l'université Stanford, située à Mountain View, Californie.

Ce qui la différencie le plus des autres plateformes MOOC, c'est qu'elle travaille qu'avec les meilleures universités et organisations mondiales et diffuse leurs contenus sur le web.

Ce contenu est noté 5 sur 5
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