- Sur www.coursera.org
Strategic Management
- À son rythme
- Accès libre
- Certificat payant
- 4 séquences
- Niveau Introductif
- Sous-titres en Vietnamese, Portuguese
Détails du cours
Déroulé
- Week 1 - A 21st Century Approach to Business Strategy
A short intro to the Course. - Week 1 - What is strategy? And why do we care about it?
Strategy can mean a lot of things. In this module, you'll encounter examples of strategy in action that demonstrate what people mean when they talk about strategy. After completion of the module, you'll be able to: Describe examples of strategy in action; Reco... - Week 2 - The Evolution of Strategy...Past Progress, Past Mistakes
Historically, strategy consulting and strategic planning have been big business. Companies have spent a lot over the years on sophisticated, high-brow "strategic" consulting. For a long time, consultants were the strategy "high-priests" of business. Until it a... - Week 3 - Changing World, Changing Strategies
In the past several decades, a lot has changed in the world. Many more people and nations (China, India, Russia, etc) have joined the global market economy. The number of Internet users has skyrocketed and continues dramatically upward. Shipping traffic betwee... - Week 4 - Capstone Project Intro -- Strategy in a 21st Century Creative Company
An up-and-coming (and very ambitious) design firm is unexpectedly invited to bid for a work against more prominent competitors. The job: Design the logo and other elements of the public identity of the national sports team. Winning will vault e-Types to much g...
Prérequis
Aucun.
Intervenants
Robert Austin
Professor, Management of Creativity and Innovation
Department of Management, Politics, and Philosophy
Éditeur
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 20,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
Plateforme
Coursera est une entreprise numérique proposant des formations en ligne ouverte à tous fondée par les professeurs d'informatique Andrew Ng et Daphne Koller de l'université Stanford, située à Mountain View, Californie.
Ce qui la différencie le plus des autres plateformes MOOC, c'est qu'elle travaille qu'avec les meilleures universités et organisations mondiales et diffuse leurs contenus sur le web.
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