- Sur www.coursera.org
Digital Business Models
- À son rythme
- Accès libre
- Certificat payant
- 4 séquences
- Niveau Introductif
Détails du cours
Déroulé
- Week 1 - Introduction to Digital Business Models
The first module will introduce the concept of digital business models. Digital business models will be used as a tool to explain the rise of internet mega brands and how companies can innovate in the digital era. - Week 2 - How Internet companies use digital business models
The module builds on the concept of the Digital Business Models to analyze how Apple, Google, Facebook, Amazon and several other internet-era incumbents are using digital business models to create, deliver, capture and defend value. The module ends with an int... - Week 3 - Developers as the new Decision Makers
In this module we‘ll discuss how and why developers are emerging as the new decision makers. - Week 4 - Developers as the Engine of Digital Business Models
In this module we‘ll discuss how developers are the engine of Digital Business Models and how companies from Amazon to Walgreens are working with developers to create, deliver, capture and defend value.
Prérequis
Aucun.
Intervenants
Andreas Constantinou
Adjunct Professor
Department of Informatics
Éditeur
Lund University was founded in 1666 and for a number of years has been ranked among the world’s top 100 universities. The University has 47 700 students and 7 500 staff based in Lund, Sweden. We are united in our efforts to understand, explain and improve our world and the human condition.
Plateforme
Coursera est une entreprise numérique proposant des formations en ligne ouverte à tous fondée par les professeurs d'informatique Andrew Ng et Daphne Koller de l'université Stanford, située à Mountain View, Californie.
Ce qui la différencie le plus des autres plateformes MOOC, c'est qu'elle travaille qu'avec les meilleures universités et organisations mondiales et diffuse leurs contenus sur le web.
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