Cracking the Creativity Code: Part 1- Discovering Ideas

12 h
Ce contenu est noté 0 sur 5
  • Sur
  • À son rythme
  • Accès libre
  • Certificat gratuit
Plus d'informations
  • 6 séquences
  • Niveau Introductif

Their employees are learning daily with Edflex

  • Safran
  • Air France
  • TotalEnergies
  • Generali
Découvrir Edflex

Détails du cours


WeekOne: What is Creativity? - Your Creative Brain is a muscle: Use it! Definition ofcreativity; First encounter with the ZiZoZi (zoom in, zoom out, zoom in)methods; Creativity self-test; “Discover” and “Delivery” self-test; The imaginationelevator; ZiZoZi in action; How to build your creativity ‘muscles’.

Week Two:Zoom in, Zoom out, Zoom in: More ZiZoZi in action; Creativity research; Approaches toCreativity; Model for Creative thinking; Do we foster creativity amongchildren; Pablo Picasso – make creativity autotelic; On becoming Walter Mitty;Innovating by breaking the rules; Thomas Edison; George Bizet – Carmen; Best practicebenchmarking; The power of Zoom Out

Week Three:Creativity in practice: The role of accidental discovery and serendipity; sharpeningobservation skills; Empathetic discovery; the role of failure in enhancingsuccess. Zoom out: Collecting data through direct observation; The IDEOapproach; taming wild ideas; How to ‘sell’ your ideas; How to be creative inlarge organizations; what is your ‘story’? Building powerful narratives. Casestudies.

WeekFour: Reinventing yourself:Creativity exercises; Research about creativity you can use; On reinventingyourself and your career; Secrets of Einstein, da Vinci and Edison; Humblemasterpiece: Stories of creative breakthroughs; Ideas proposed by students;Course summary.




  • Shlomo Maital - Industrial Engineering


The Technion – Israel Institute of Technology is one of the world's top science and technology research universities. The Technion was founded in 1912 and its main campus is located in Haifa, Israel


Coursera est une entreprise numérique proposant des formations en ligne ouverte à tous fondée par les professeurs d'informatique Andrew Ng et Daphne Koller de l'université Stanford, située à Mountain View, Californie.

Ce qui la différencie le plus des autres plateformes MOOC, c'est qu'elle travaille qu'avec les meilleures universités et organisations mondiales et diffuse leurs contenus sur le web.

Ce contenu est noté 4.5 sur 5
(aucun avis)

What did you think of this course?

Complétez cette ressource pour donner votre avis