Visionary leadership, identity & motivation: Become a meaning maker
link Source: www.coursera.org
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assignment Level : Intermediate
chat_bubble_outline Language : English
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Key Information

credit_card Free access
verified_user Fee-based Certificate
timer 18 hours in total

About the content

When faced with a complex and ambiguous work environment, how do you, as a potential leader, envision the future? How can you deliver on your vision in a way that conveys meaning and drives positive change within your organisation? In this course you will explore how leaders can create a compelling vision and communicate it, and how they create meaning and make work more meaningful. You will look at the role the brain and the body play in processing meaning, and how this can inspire your employees to follow you and your vision. This course will also teach you how to develop meaningful brand identity and the role it can play in clarifying and reinforcing your leadership vision within your organisation, for your partners and for your customers. You will discover that meaning crosses into almost every aspect of management. Finally, you will better understand how social and cultural factors can influence what you can achieve and your limitations when seeking to create meaning.

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Instructors

Professor Rebecca Mitchell
Department of Management
Macquarie University

Arabella MacPherson
Director, Resonate Communications

Associate Professor Edward Wray-Bliss
Department of Management
Macquarie University

Dr Abas Mirzaei
Lecturer, Department of Marketing
Macquarie University

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Content Designer

Macquarie University
Macquarie is a hub of inspired and unconstrained thinking. Macquarie was founded with a unique purpose: to bring minds together unhindered by tradition. Created to challenge the education establishment, Macquarie has a rich track record of innovation. Macquarie actively shapes the complex issues that define the future of humanity.
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Platform

Coursera

Coursera is a digital company offering massive open online course founded by computer teachers Andrew Ng and Daphne Koller Stanford University, located in Mountain View, California. 

Coursera works with top universities and organizations to make some of their courses available online, and offers courses in many subjects, including: physics, engineering, humanities, medicine, biology, social sciences, mathematics, business, computer science, digital marketing, data science, and other subjects.

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