list 7 sequences
assignment Level : Introductive
chat_bubble_outline Language : English
card_giftcard 112 points
Users' reviews
-
starstarstarstarstar

Key information

credit_card Free access
verified_user Fee-based Certificate
timer 14 hours in total

About the content

Do you want to learn about an industry that is dynamic, fun, evolving, supports 347 million jobs around the world and is forecasted to generate US$11 trillion over the next 10 years?

By taking this course, developed around one of the world's premier destinations, Queensland in Australia, you will experience challenges, and solutions, reflective of the thriving global tourism and travel industry. With over a billion international tourist arrivals per annum worldwide over recent years, more people from around the world are setting out fornew destinations. The purpose of their travel is changing too. It's a great time to experience an industry that touches our lives in many meaningful ways.

This course will provide you with substantive insights into the management challenges facing destinations and operators. It will show you the proper steps to follow forresearch-informed resolutions. The course comprises seven modules, with each module co-delivered by two or more expert academics. Developed in partnership with Tourism and Events Queensland, the statutory marketing authority for tourism in Queensland, several modules have been shot on-location across Queensland's premier tourism destinations. The course features case studies of leading tourism and hospitality companies and interviews with prominent industry professionals. In addition, you'll hear from public sector officials representing government, peak industry bodies, destination management and marketing organisations, hotels and resorts, attractions, tour operators, transport and local communities.

Eleven leading academics share their expertise taking the learner through a visceral journey of self-discovery and exploration of various aspects of tourism planning, management of services and experiences, the changing role of technology in decision-making, and management of workforce and risk in tourism.

The course is particularly designed for:

  • Professionals working in the tourism (hospitality, events, sport and leisure) industries
  • Students learning about these industries for the first time
  • Individuals who have an avid interest in tourism

^ Course image credit: Tourism Events Queensland

more_horiz Read more
more_horiz Read less
dns

Syllabus

  • Understand the complexity of challenges faced by the tourism industry
  • Examine tourism and travel management principles
  • Create resolutions and strategies to address tourism issues and challenges
record_voice_over

Instructors

Sara Dolnicar
UQ Vice-Chancellor Research Fellow
The University of Queensland

Sally Driml
Lecturer in Tourism Management
The University of Queensland

Sheranne Fairley
Senior Lecturer
The University of Queensland

Karen Hughes
Associate Professor
The University of Queensland

Judith Mair
Associate Professor
The University of Queensland

Gabby Walters
Senior Lecturer
The University of Queensland

Brent Ritchie
Professor
The University of Queensland

David Solnet
Associate Professor
The University of Queensland

Richard Robinson
Research Development Fellow
The University of Queensland

Lisa Ruhanen
Associate Professor
The University of Queensland

Pierre Benckendorff
Associate Professor
The University of Queensland

store

Content designer

University of Queensland
University of Queensland
assistant

Platform

Edx

Harvard University, the Massachusetts Institute of Technology, and the University of California, Berkeley, are just some of the schools that you have at your fingertips with EdX. Through massive open online courses (MOOCs) from the world's best universities, you can develop your knowledge in literature, math, history, food and nutrition, and more. These online classes are taught by highly-regarded experts in the field. If you take a class on computer science through Harvard, you may be taught by David J. Malan, a senior lecturer on computer science at Harvard University for the School of Engineering and Applied Sciences. But there's not just one professor - you have access to the entire teaching staff, allowing you to receive feedback on assignments straight from the experts. Pursue a Verified Certificate to document your achievements and use your coursework for job and school applications, promotions, and more. EdX also works with top universities to conduct research, allowing them to learn more about learning. Using their findings, edX is able to provide students with the best and most effective courses, constantly enhancing the student experience.

You are the designer of this MOOC?
What is your opinion on this resource ?
Content
0/5
Platform
0/5
Animation
0/5