Social Entrepreneurship

Week 1 - What is Social Enterprise?

Topics

• Introduction & Course Overview
  
• Social Enterprise Planning
  
• Design Thinking for Social Innovation
  

Homework

1. Mind Map
2. Problem/Solution Statement
3. Logistics Quiz

Week 2 - Deciding Who to Help and How

Topics

• Performance Criteria
  
• Segmentation
  
• Introduction to Logic Models
  
• How to Build a Logic Model
  

Homework

1. Performance Criteria: Unit of Revenue & Unit of Social Impact
2. Segmentation: Market Segments
3. Logic Model

Week 3 - Understanding Your Beneficiaries and their Alternatives

Topics

• Understanding the Beneficiary
• Operations Realities
• Operations Requirements
• Competitive Analysis

Homework 

1. Beneficiary Experience Table
2. Deliverables Table
3. Competitive Analysis Matrix

Week 4 - Testing Assumptions and Measuring Performance

Topics

• Test of Concept Plausibility
• Performance Measurement
  
• Framing and Scoping
  
• Cost Table
  

Homework

1. Test of Concept Plausibility
2. Framing and Scoping (Social Impact & Financial Goals)
3. Cost Table

Week 5 - Organizational Form and Stakeholder Management

Topics

• Perspective on Organizational Form: I
  
• Perspective on Organizational Form: II
  
• Stakeholder Analysis
  
• Sociopolitics
  
• Summary & Next Steps
  

Homework

1. Organizational Form
2. Stakeholder Analysis