Sales Enablement & Analytics

Sales Enablement & Analytics

Course
en
English
24 h
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Source
  • From www.edx.org
Conditions
  • Self-paced
  • Free Access
  • Fee-based Certificate
More info
  • 6 Sequences
  • Introductive Level

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Course details

Syllabus

Upon successful completion of this course, the student should be able to:

  • Define tools which can be used to improve and optimize sales productivity
  • Consider a variety of different data sources which could be utilized to affect the creation of their sales strategy.
  • Develop communication that will foster the gathering of effective data which can be utilized to improve client relationship, increase sales, and streamline processes.
  • Review existing sales processes and identify pain points which can be improved by the use of technology

Prerequisite

QBUS 501x - Enterprise Selling
QBUS 502x - Strategic Account Management

Instructors

Michael Cant
Chief Executive Officer, Blast Group Inc.
Queen’s University

Jim Hamilton
Distinguished Faculty Fellow of Sales Management
Queen’s University

Editor

Founded in 1841, Queen’s University is one of Canada’s oldest degree-granting institutions and consistently ranked among the best in the country and internationally. Through contributions to science, the arts, business, and government, Queen’s graduates have made indelible marks on the national and international landscape.

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