- From openclassrooms.com
Pilotez une prospection commerciale efficace
- Self-paced
- Free Access
- Fee-based Certificate
- 3 Sequences
- Introductive Level
Course details
Syllabus
Partie 1 - Organisez votre prospection
1. Tirez parti de ce cours
2. Définissez votre cible et vos objectifs de prospection
3. Identifiez votre cycle de vente
4. Identifiez vos canaux de prospection
5. Sourcez vos prospects
6. Planifiez votre prospection
Quiz : Élaborer votre plan de prospection
Partie 2 - Menez un entretien de prospection
1. Réussissez votre prise de contact
2. Maîtrisez la phase de découverte
3. Argumentez pour convaincre
4. Répondez aux doutes et objections
5. Finalisez votre entretien de prospection
Activité : Réalisez un argumentaire de vente
Partie 3 - Suivez les résultats de votre prospection
1. Qualifiez vos prospects
2. Relancez efficacement vos prospects
3. Suivez vos objectifs
Quiz : Suivre les résultats d'une prospection
Certificat de réussite
Prerequisite
None.
Instructors
Laurent Hebert
Depuis plus de 15 ans, j'évolue dans le domaine commercial. Aujourd'hui je coach et forme des sales débutants et confirmés.
Editor
OpenClassrooms (formerly Le site du Zéro or SdZ) is a website that offers courses about computer science and entrepreneurship. Online courses can be made both by site staff, professors of universities or colleges partner as by its members.
Today, courses are available in several formats: MOOC (Massive Open Online Course), web text, e-book, book and video. The company delivers certifications for certain courses, including one recognized by the state in partnership with IESA multimedia.
Platform
OpenClassrooms (formerly Le site du Zéro or SdZ) is a website that offers courses about computer science and entrepreneurship. Online courses can be made both by site staff, professors of universities or colleges partner as by its members.
Today, courses are available in several formats: MOOC (Massive Open Online Course), web text, e-book, book and video. The company delivers certifications for certain courses, including one recognized by the state in partnership with IESA multimedia.
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