About the content
Equip yourself with the necessary tools to not only understand changes in your company's environment but to also prepare for and respond to them.
Disruption is simultaneously the greatest threat and the biggest opportunity for any business.
This course takes a structured approach to understanding and managing industry disruptions. It will provide you with the required tools and concepts required to identify and then manage disruptions by implementing targeted actions.
You’ll identify and assess specific disruptions and their impact, as well as the selection of appropriate reaction patterns. Special emphasis will be put on the use of real-life examples and case studies, taken (amongst others) from the automotive and mail order sector, to ensure both practical relevance and applicability.
Besides online lectures, you will engage in a series of more extended case studies and tutorials that will deepen your understanding and management of disruption patterns. Actual case studies and examples from companies will be used to help you better prepare for actual situations. In addition, the concepts will be discussed in relation to their theoretical grounding in academic literature.
This course is part of the "Managing Technology & Innovation: How to deal with disruptive change" MicroMasters program designed to teach the critical skills needed to be successful in this exciting field. In order to qualify for the MicroMasters Credential, you will need to earn a Verified Certificate in each of the six courses of the RWTHx MicroMasters program.
What you'll learn :
- How to spot specific disruption patterns as well as potential sources of disruptions
- Ways to assess the degree of the respective disruptions in terms of stage, speed and impact
- The know-how to select appropriate counter initiatives drawing from a tool kit of potential actions, depending on the assessment of the disruption
Head of the Innovation and Entrepreneurship Group and Co-Director of the TIME Research Area
RWTH Aachen University
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