Leading Digital and Data Decision Making
link Source: www.edx.org
date_range Starts on August 18, 2022
event_note Ends on October 23, 2022
list 8 sequences
assignment Level : Intermediate
chat_bubble_outline Language : English
card_giftcard 1,440 points
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Key Information

credit_card Free access
verified_user Fee-based Certificate
timer 144 hours in total

About the content

In this course, you will examine how data-driven decision making has implications for customer relationship management, privacy, security, and global government regulation that are shaping and are shaped by the democratization of information. This course examines big data analytics and business strategy, using visualization tools to improve decision making. More than an applied business statistics course, it is modernized to frame challenges in Industry 4.0 terms. From a marketing and customer relationship management perspective, you will learn the importance of the customer persona and buyer journey focused on how data transforms customer activities into insight. You will identify how to be a more effective diagnostic leader in a data-rich world, identifying opportunities to improve business performance.

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Syllabus

  • Explore types of data and statistical methods utilized for making relevant business decisions
  • Develop insights about how companies understand customers through a digital ecosystem of technology and analytics
  • Observe how data visualizations improve decision making
  • Evaluate ways that data-streaming sensors including (loT), artificial intelligence (AI), and augmented reality (AR) utilize data within organizations
  • Build effective leadership decision making strategies for a data-rich world
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Instructors

Patrick Lynch
Clinical Assistant Professor
Arizona State University

assistant

Platform

Edx

Harvard University, the Massachusetts Institute of Technology, and the University of California, Berkeley, are just some of the schools that you have at your fingertips with EdX. Through massive open online courses (MOOCs) from the world's best universities, you can develop your knowledge in literature, math, history, food and nutrition, and more. These online classes are taught by highly-regarded experts in the field. If you take a class on computer science through Harvard, you may be taught by David J. Malan, a senior lecturer on computer science at Harvard University for the School of Engineering and Applied Sciences. But there's not just one professor - you have access to the entire teaching staff, allowing you to receive feedback on assignments straight from the experts. Pursue a Verified Certificate to document your achievements and use your coursework for job and school applications, promotions, and more. EdX also works with top universities to conduct research, allowing them to learn more about learning. Using their findings, edX is able to provide students with the best and most effective courses, constantly enhancing the student experience.

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Best Review

Excelente!

Anonymous
Anonymous,
Published on August 31, 2021
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Anonymous,
August 31, 2021
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Excelente!

March 6, 2021
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Très dommage que cette formation ne soit qu'en anglais car pas accessible. Me prévenir quand elle le sera. Et j'enlèverai mon avis négatif et je pourrais en parler positivement