About the content
This interdisciplinary course focuses on sustainable innovation, introducing entrepreneurial students to the realities of problem identification and solution design within the complex world of healthcare.
- Week 1 - Innovating in Healthcare
How do physicians see and interpret the patient? Can physicians observe without judging? Are there more cost effective ways of disease prevention and treatment? What role does innovation play? How can an entrepreneurial approach improve healthcare?
- Week 2 - Finding What's Needed
What are the key elements of disease fundamentals? What are our treatment options? What is the most objective method to observe and document the disease process? Can treatment methods be understood through process improvement?
- Week 3 - Prioritizing Needs
What is the full cycle of care? How do you prioritize needs? How do you specify needs? How do you prepare a Need Statement?
- Week 4 - Sizing Up the Market
Who are your stakeholders? Can you identify them? Are all stakeholders equally important? How do you analyze a market? What methods and sources do you use?
- Week 5 - Designing an Innovation
What approaches work best for design creation? Is "Brainstorming" an actual process? How do you select the "best fit" design from competing choices? How do you assess the operating environment? Is regulation always bad? Do you have a reimbursement plan?
- Week 6 - Gaining Commitment
How do you gain commitment from your stakeholders? Do you have the tools to advocate for your proposal? Do you have a viable business model?
Marilyn M. Lombardi, Ph.D.
Associate Clinical Professor
School of Nursing
Bob Barnes, PhD
Duke University is a private North American research university located in Durham, North Carolina. The university is named after the Duke dynasty.
Although the university was not officially founded until 1924 (its roots go back to 1838). Frequently referred to as the "Harvard of the South", Duke is the most selective university in the American South.
The university is a member of the Association of American Universities, an association which, since 1900, has brought together the elite research universities of North America.
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