About the content
In this course we will examine the changing role of the consumer in healthcare. Consumers are asking for more accountability in how healthcare is delivered and paid for. Healthcare professionals must make sure that they are delivering high quality, personalized care. Some of the topics we'll cover are: the healthcare ecosystem, new technologies in healthcare, the development of new payment models, change management in healthcare, data analytics. By the end of this course, you will be able to: 1. Explain the new role of consumers in healthcare delivery in order to respond to the demands in this changing industry 2. Identify the key players in the healthcare ecosystem 3. Describe how the healthcare system operates and its impact on consumer-driven healthcare. 4. Articulate the challenges facing consumers and providers in order to find potential solutions for these challenges.
George “Russ” Moran
D’Amore-McKim School of Business
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