Global Business Strategy

Global Business Strategy

Closed
Course
en
English
56 h
This content is rated 5 out of 5
Source
  • From www.edx.org
More info
  • 7 Sequences
  • Advanced Level
  • Starts on October 3, 2021
  • Ends on December 12, 2021

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Course details

Syllabus

  • Understand the fundamentals of the global marketplace to see your organization, customers, product, and industry in a broader context
  • Be able to identify and address opportunities and threats to your firm and industry, both at home and abroad
  • Develop skills to protect, leverage and extend market assets, resources and capabilities
  • Organize your company to adapt its strategy over time
  • Cultivate a global mindset in your organization and balance local responsiveness with global integration

Prerequisite

None.

Instructors

Anil Gupta
Michael D. Dingman Chair in Strategy and Entrepreneurship
University of Maryland

Editor

The University of Maryland is the state's flagship university and one of the nation's leading public research universities. A world leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. 

Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of national academies and a large number of Fulbright scholars. The institution has an operating budget of $1.8 billion, raises $500 million a year in external research funding and recently completed a $1 billion fundraising campaign.

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