- From www.coursera.org
Drug Commercialization
- Self-paced
- Free Access
- Fee-based Certificate
- 4 Sequences
- Introductive Level
Course details
Syllabus
- Week 1 - Welcome!
- Week 1 - Pharmacoeconomics in Drug Development, Jan Hirsch, Ph.D.
- Week 1 - Intellectual Property Strategy & BioSimilars, Williams Ettouati, Pharm.D.
- Week 2 - Marketing Pharmaceuticals & Biotechnology Drugs, Williams Ettouati, Pharm.D.
- Week 2 - Managed Markets and Sales Strategy, Doral Fredericks, Pharm.D., MBA
- Week 3 - Strategic Alliances in Academia, Pharma and Biotech, Williams Ettouati, Pharm. D.
- Week 3 - Business Models and Portfolio Management
- Week 4 - Academic Industry partnership "Various models, Various outcomes", Remi Brouard, M.D.
- Week 4 - From Start up to Success in Biotech, Barry Quart, Pharm.D.
Prerequisite
Instructors
Williams S. Ettouati, Pharm.D.
Director, Industrial Relations & Development; Health Sciences Associate Clinical Professor, N.S.
Skaggs School of Pharmacy and Pharmaceutical Sciences
Joseph D. Ma
Associate Professor of Clinical Pharmacy
Skaggs School of Pharmacy and Pharmaceutical Sciences
Editor
The University of California, San Diego is a public land-grant research university in San Diego, California. Established in 1960 near the pre-existing Scripps Institution of Oceanography, UC San Diego is the southernmost of the University of California's ten campuses and offers more than 200 undergraduate and graduate degree programs, enrolling 33,096 undergraduate students and 9,872 graduate students.
UC San Diego is considered one of the best universities in the world. Several publications have ranked UC San Diego's Departments of Biological Sciences and Computer Science among the top 10 in the world.
Platform
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