- From www.futurelearn.com
Digital Transformation of Businesses and Services
Closed
Course
en
English
12 h
This content is rated 0 out of 5
- 4 Sequences
- Introductive Level
- Starts on October 29, 2017
- Ends on November 26, 2017
Course details
Syllabus
- Explore tools and methods that, beyond the purely technical aspects, initiate a digital transformation around your service offering
- Investigate new jobs, roles and responsibilities induced by the digital transformation of services and businesses
- Develop a digital strategy and business models for your digitized service offering
- Experiment the evolution of Marketing impacted by the digital
- Assess how to industrialize services by integrating digital and human aspects
- Debate the good and bad sides of the digital transformation remaining critical and conscious of human and technical balance
Prerequisite
None.
Instructors
Marc PRUNIER
Professeur à Grenoble Ecole de Management et responsable pédagogique de programmes en « Culture et Ingénierie des service ». Consultant en management des systèmes d’information et système de services.
HUBERT KRATIROFF
Digital maker since 1992
Editor
Grenoble École de Management is a business school founded in 1984 in Grenoble, France by the Chamber of Commerce and Industry of Grenoble. The Grenoble École de Management incorporates the Grenoble Graduate School of Business (GGSB) (as its internationally focused educational branch), the École Supérieure de Commerce (ESC) (the French branch that offers the traditional Grande École program), and the École de Management des Systèmes d'Information (EMSI) (specializing in Information Systems management).
It has triple accreditation: EQUIS by the EFMD, AMBA, and the AACSB. In 2015, the school is ranked 6th nationwide and its Msc in Management (MIB program) is ranked 15th worldwide according to the Financial Times. Grenoble EM hosts a talent pool of students from various nationalities and cultures. It is situated in the Europole area, next to the World Trade Center of Grenoble.
Platform
FutureLearn is a massive open online course (MOOC) learning platform founded in December 2012.
It is a company launched and wholly owned by The Open University in Milton Keynes, England. It is the first UK-led massive open online course learning platform, and as of March 2015 included 54 UK and international University partners and unlike similar platforms includes four non-university partners: the British Museum, the British Council, the British Library and the National Film and Television School.
This content is rated 4.5 out of 5
(no review)This content is rated 4.5 out of 5
(no review)Complete this resource to write a review