Data Analysis for Decision Making
link Source: www.edx.org
date_range Starts on October 4, 2021
event_note Ends on December 13, 2021
list 7 sequences
assignment Level : Advanced
chat_bubble_outline Language : English
card_giftcard 784 point
Logo My Mooc Business

Top companies choose Edflex to build in-demand career skills.

Get started
Users' reviews
5
starstarstarstarstar
2 reviews

Key Information

credit_card Free access
verified_user Fee-based Certificate
timer 56 hours in total

About the content

In our information age, companies have access to unprecedented amounts information on customers--their behaviors, interests, and buying habits--and the markets in which they operate. Being able to analyze that data has become a critical skill for decision makers at every level of an organization. Today’s firms use data to detect market movement before it becomes a fully-fledged trend, helping them to stay ahead of the curve, tailor products and services to specific customer segments, determine when and when to enter markets, and differentiate themselves from competitors.

In this course, you will learn how to unlock the value of data to create and grow an organization. You will gain the analytical tools necessary to confidently describe the current state of areas critical to your business, predict the likelihood of an event occurring, compare two or more approaches to a business challenge, and determine if a phenomenon you are seeing is coincidence or a genuine insight. By the end of this course, you know how to make data-driven decisions to find advantages and stay competitive.

more_horiz Read more
more_horiz Read less
dns

Syllabus

  • How to separate randomness from truly correlated and potentially causative variables.
  • How to determine if certain variables (e.g., your firm’s spending on advertising or sales personnel) are related to or are driving other variables (e.g., your sales)
  • How to generate forecasts of future demand, and how trends, seasonality, and extreme events, along with random noise impact our ability to predict the future
  • How to effectively visualize these relationships using the latest in data visualization tools
record_voice_over

Instructors

Margrét Bjarnadóttir
Professor of Decision, Operations & Information Technologies
University of Maryland

P.K. Kannan
Professor of Marketing, Dean’s Chair in Marketing Science, Assoc. Dean
University of Maryland

Lingling Zhang
Assistant Professor of Marketing
University of Maryland

Kislaya Prasad
Research Professor, Academic Director, Center for Global Business
University of Maryland

store

Content Designer

University of Maryland, College Park

The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.

assistant

Platform

Edx

Harvard University, the Massachusetts Institute of Technology, and the University of California, Berkeley, are just some of the schools that you have at your fingertips with EdX. Through massive open online courses (MOOCs) from the world's best universities, you can develop your knowledge in literature, math, history, food and nutrition, and more. These online classes are taught by highly-regarded experts in the field. If you take a class on computer science through Harvard, you may be taught by David J. Malan, a senior lecturer on computer science at Harvard University for the School of Engineering and Applied Sciences. But there's not just one professor - you have access to the entire teaching staff, allowing you to receive feedback on assignments straight from the experts. Pursue a Verified Certificate to document your achievements and use your coursework for job and school applications, promotions, and more. EdX also works with top universities to conduct research, allowing them to learn more about learning. Using their findings, edX is able to provide students with the best and most effective courses, constantly enhancing the student experience.

Reviews
5 /5 Average
starstarstarstarstar
2
starstarstarstarstar
0
starstarstarstarstar
0
starstarstarstarstar
0
starstarstarstarstar
0
Content
5/5
Platform
5/5
Animation
5/5
Best Review

Excelente!

Anonymous
Anonymous,
Published on August 30, 2021
You are the designer of this MOOC?
What is your opinion on this resource ?
Content
5/5
Platform
5/5
Animation
5/5
Anonymous,
August 30, 2021
starstarstarstarstar

Excelente!

Anonymous,
August 23, 2020
starstarstarstarstar

Muy buen curso, en la industria del BPO el conocimiento de analisis de datos es un factor clave para mejorar nuestras relaciones con el cliente y el desarollo de estandares de calidad.