Content Strategy for Professionals 3: Capstone Project

Content Strategy for Professionals 3: Capstone Project

Course
en
English
8 h
This content is rated 4.5 out of 5
Source
  • From www.coursera.org
Conditions
  • Self-paced
  • Free Access
More info
  • 4 Sequences
  • Introductive Level

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Course details

Syllabus

For the Capstone assignment, assume you have been selected to develop a Content Strategy for the section of Wish I Was There’s website for the region, people and culture where you live and work. You will need to create a visual mock-up of a webpage that appeals to the audiences you want to reach as well as a comprehensive plan to engage with them. 

Prerequisite

None.

Instructors

  • John Lavine
  • - Medill School of Journalism, Media, Integrated Marketing Communications

Editor

Northwestern University is an American university located in Evanston (just north of Chicago), in the US state of Illinois. It is one of the most prestigious universities in the world, particularly for journalism, economics and theatre. The university has two campuses, one in Evanston (the main campus) and one in downtown Chicago.

Platform

Coursera is a digital company offering massive open online course founded by computer teachers Andrew Ng and Daphne Koller Stanford University, located in Mountain View, California. 

Coursera works with top universities and organizations to make some of their courses available online, and offers courses in many subjects, including: physics, engineering, humanities, medicine, biology, social sciences, mathematics, business, computer science, digital marketing, data science, and other subjects.

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