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This article talks about the Feedback Fallacy. It will explain what is a feedback and replace the aim of it and how to do it successfully.
This article is a timely read as we all embrace our new CPM process. For those who have read Strengths Based Leadership, the concepts introduced here are a good primer. It does a great job of explaining why, in a very concise way, we must focus on our teams strengths when we coach if we want them to excel.